Thanks to the ad-tech boom, advertisers today have endless options. The post The Real Reason the Online Uprising Against Bill O’Reilly Worked appeared first on WIRED.
Online advertising is terrible. But it doesn’t have to be that way. The post Stronger Privacy Laws Could Save Advertising From Itself appeared first on WIRED.
An Instagram ad for an egg-freezing procedure highlights the pitfalls of targeted advertising. The post Hey Instagram, Don’t Tell Me When to Freeze My Eggs appeared first on WIRED.
The online response to the soda company’s now-pulled marketing video was surprisingly refreshing. The post Pepsi’s Kendall Jenner Ad Was So Awful It Did the Impossible: It United the Internet appeared first on WIRED.
Google has convinced the world that its way of advertising is the best way. But a new period of doubt is setting in. The post Under Pressure to Prove Its Ads Actually Work, Google Opens Up appeared first on WIRED.
Google wants you to know that it’s on a rampage against bad ads—a problem that has become especially pressing as fake news sites try to cash in on clicks. The post Google Goes After Bad Ads and Bad Sites That Profit From Them appeared first on WIRED.